After more than a year of significant missteps, Susan G. Komen for the Cure proclamations have been called into question.
Komen's messages in its 2011 campaign stated that 98 percent of women
who get the screening tests survive at least five years, while 23 percent of
women who do not get mammograms survive that long — a difference of 75 percentage points.
Now, two researchers
argue that randomized controlled trials have shown mammograms reduce the risk of dying from the
disease by far less. One authority, Harvard Medical School radiologist Dr.
Daniel Kopans, said that screening has been associated with a decrease in
mortality due to breast cancer, but the decrease is not as dramatic as Komen
suggested. "The ad campaign doesn’t present screening as a genuine choice —
it suggests you'd have to be crazy or stupid not to get screened," said
editorial author Dr. Steven Woloshin, a professor at Dartmouth College's Geisel
School of Medicine.
Randomized
control trials have found, in general, that screening reduces the number of
lives lost to breast cancer by approximately 30 percent, said Kopans. In the
U.S., deaths due to breast cancer also have decreased by about 30 percent since
screening was instated in the 1980s.
Organizations
pushing cancer screening "have their work cut out for them," Kopans
said. "They're trying to convince women to take a test that nobody wants
to take." In this case Komen exaggerated, he said. The Komen
website does provide accurate information on the benefits and harms of
screening, but Woloshin said he hopes Komen reconsiders their use of
statistics if they run a similar ad campaign this October.
Komen's
campaign was promoted last October and was designed and funded by the Komen
foundation, which has raised over $1.9 billion for breast cancer awareness,
research and support to patients. (link)
Nonprofit Imperative gathers its information principally from public documents...some of which are directly quoted. Virtually all cited are in some phase of criminal proceedings; some have not been charged, however. Cites in various media: Featured in print, broadcast, and online media outlets, including: Vermont Public Radio, Miami Herald, National Public Radio, Huffington Post, The Sun News, Atlanta Journal Constitution, Wall Street Journal (Profile, News and Photos), FOX2, ABC Spotlight on the News, WWJ Radio, Ethics World, Aspen Philanthropy Newsletter, Harvard Business Review, Current Affairs, The Chronicle of Philanthropy, St. Petersburg Times, B, USA Today Topics, Newsweek.com, Responsive Philanthropy Magazine, New York Times...and many more Nonprofits: On the Brink (2006) Silence: The Impending Threat to the Charitable Sector (2011)
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